Carolyn Jeffrey | CJ's Business Solutions

Halloween is being marked this month, so it’s timely to share some of my own scary stories about businesses and their websites.

Not having a business plan is like going shopping without a shopping list – you’ll end up pursuing things you don’t need to be pursuing, or you will forget to do things that you need to do.

Are you finding it hard to keep up with the jobs you need doing? Are you a bit like us saying “Yes” to clients, but really not being sure if there’s time for their job to be done? We’re pleased

Some of my past blogs have touched on the need for SMEs today to think outside the square, be innovative and embrace change. We live in an ever-changing world so it’s vital you and your business keep pace. Today we’ll

I was recently described by one client as a fairy godmother for business and it made me reflect on some of the more common challenges I’ve seen cropping up among clients lately. It’s not really a fairy godmother they need

It’s truly amazing what can be found online about your business, even though you may never have posted anything or signed up for any listings. And, what is very scary is the impact that this online presence can be having

How familiar are you with your business’ online presence? If you think just because you don’t have a website and haven’t put anything online about it means your business has no online presence you may be quite surprised by what

By CAROLYN JEFFREY* An increasingly popular way to promote your business is through a website, but there are some traps to be wary of. Almost every day your business email inbox will receive a friendly message from someone promising you

By CAROLYN JEFFREY* So you’ve decided you need a marketing strategy, now it’s time to consider the driving elements behind your strategy. Here we go through the considerations. What do you want to achieve from your strategy? Clearly you

By Carolyn Jeffrey* So you’ve just started your small business, or are about to, and you’re looking at simple, cost-effective marketing options. You may be surprised to know that these are available and can even be undertaken yourself, provided you

Author: Carolyn Jeffrey

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